Sarah McGowan Dear

Not Your Average Chiropractor

In Clients, Faces on January 26, 2011 at 8:26 pm

Dr. Brandey Dollens, Chiropractor | Studio City, CA | All content © MAC+COB

Over here at M+C, we’re pretty psyched (ok, really psyched) to announce the launch of a project we’ve been working on with Dr. Brandey Dollens, Chiropractor extraordinaire. When MAC initially met with Dr. B, all of her promotional collateral was homemade and her overall branding was undifferentiated from all the other chiropractors in the community. Given Dr. B’s youthful enthusiasm and genuine care for her patients, we knew she could do better. Dr. B bravely and diligently submitted to our Business Therapy (SM) process to identify and embrace her target audience, refine her brand identity, develop key messaging, shoot her new photos and ultimately usher her through the visual branding process with our good friend and collaborator, Helen Kim at The Think Farm.

Congrats, Dr. B! You’ve come a long way, baby!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: